Making Strategy: The Journey of Strategic Management
Type
Book
Authors
ISBN 10
0761952241
ISBN 13
9780761952244
Category
Unknown
[ Browse Items ]
Publication Year
1998
Publisher
Pages
528
Description
This book approaches strategy-making in a way that is designed to assist most organizations develop strategy appropriate to their size, purpose and resources. It provides a much-needed guide to the strategy-making process by: elaborating the key concepts and theories of strategic management; by illustrating through case vignettes the issues inherent in the process of strategy-making; and by providing extensive and detailed practical guidelines on the methods, techniques and tools employed in the case vignettes. Key themes explored are: the crucial significance of political feasibility; the role of participation; emphasis on stakeholder management; thinking about alternative futures within the overall process of stra - from Amzon
Number of Copies
1
