Ethics in Public Relations (PR in Practice)
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Type
Book
Authors
ISBN 10
074945332X
ISBN 13
9780749453329
Category
Unknown
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Publication Year
2008
Publisher
Pages
208
Description
Ethical questions and dilemmas are inherent to public relations, and ensuring that practitioners operate ethically is fundamental to the professionalism and credibility of the field. This updated edition of Ethics in Public Relations gives readers the tools and knowledge to enable them to make defensible decisions and outlines the important ethical concerns in public relations and corporate communications. Written in a practical and approachable style, this book provides clear insights into the personal and professional issues that affect public relations practitioners. It examines how an individual's sense of morality has an impact on decision-making and ethical business behavior. This new edition includes new material on virtue ethics, personal ethics, ethics in social media, ghost writing and deception in PR, and moral responsibilities of organizations. - from Amzon
Number of Copies
2
Library | Accession No | Call No | Copy No | Edition | Location | Availability |
---|---|---|---|---|---|---|
Main | 66 | 1 | Yes | |||
Main | 67 | 3 | Yes |