Introduction to Business

Type

Book

Authors

Jeff Madura

ISBN 10

0324186266

ISBN 13

9780324186260

Tags

Management, Instruction Methods, Education

Description

This exciting, all new edition of Introduction to Business, 3e introduces students to core business concepts and how they center around a company's business plan. This text's applied approach addresses how and why a business operates. Students can then build upon their practical skills through examples, exercises and projects to help them gain a full understanding of how and why to develop a business plan. Each text is packaged with a Business Plan Booklet and CD-ROM, which are tied to end-of-part features, allowing students hands-on practice in creating a sound business plan. Through lively examples this text emphasizes key core skill areas including, Decision-Making and Planning, Teamwork, Technology, and Communication. - from Amzon

Number of Copies